Thoughts On Google Affiliate Network Closing
If you haven’t heard already, yesterday GAN announced that they will be winding down their operations over the next few months. To anyone that has been paying attention, this is not surprising news....
View ArticleApple’s Woes Are Good For Performance Marketers
It has been an article of faith for many mobile marketers that virtually all the profits are to be made from consumers using iPhones and iPads. Even though Apple’s devices had significantly less market...
View ArticleTaking Lead Gen Beyond the Desktop: How to Implement a Mobile Lead Gen Campaign
Most lead-generation advertisers have taken the time to optimize their funnels in order to improve conversion rates and quality of their leads. However, when approaching mobile, many advertisers don’t...
View ArticleUnderstanding the Modern Payday Loan
The need for people to have access to small, short terms loans is not a recent phenomenon. Payday loans and their equivalents have a long history. Over time, of course, the industry that provides such...
View Article5 Steps to Accelerating International Growth
Software applications are ideal products to sell online but many merchants limit themselves to only selling into a single country. Whether you’re just starting to sellThe post 5 Steps to Accelerating...
View ArticleClickbooth Expands into Related Content Market
Press Release Clickbooth Announces Launch of RevContent, the Content Monetization Platform Sarasota, Florida (November 4th, 2013) – Clickbooth, the long-established performance-based online marketing...
View ArticleThe Past and Future of Online Mortgage Leads
The internet has changed the way America shops. The convenience and speed of the process are too enticing. It appears thatThe post The Past and Future of Online Mortgage Leads appeared first on mThink.
View ArticleHow Value Attribution Will Shape the Future of Affiliate Marketing
The latest white paper from Affiliate Window’s Strategy and Business Intelligence teams focuses on the issues surrounding attribution both in and outside of The post How Value Attribution Will Shape...
View ArticleAdvertisers, STOP mispricing your CPA leads!
One of the major components to a successful performance marketing campaign is the optimum pricing for leads. Pay too much and the expensive conversion rate you could drive you out of business. Pay too...
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